May 29, 2015

Lakme launches the Pro-Stylist Studio

Lakmé launches the Pro Stylist Studio in Mumbai
A flagship retail store that will recreate runway glamour for beauty enthusiasts!

Mumbai, May 29th 2015: Makeup lovers now have reason to rejoice! Lakmé, the beloved beauty brand of contemporary Indian women, has launched Lakmé Pro-Stylist Studio – a flagship retail store nestled in Grand Galleria, High Street Phoenix, Mumbai. The store will be a unique confluence of retail and salon, offering one-stop access to latest products, quick salon services and Lakmé’s unique backstage and runway expertise through makeup experts, all under one roof.

Inspired by runways around the world, this glamorous store has a distinct layout and built-in digital experiences that recreate the magic of the Lakmé Fashion Week through every element.

Talking about the launch, Purnima Lamba, Head of Innovation, Lakmé said, “The Lakmé Pro-Stylist Studio is our effort to bring forth all our properties and expertise on a single platform. Through this space, we wish to redefine the beauty retail industry and allow our consumers and become the nerve-center for makeup enthusiasts, helping them experience Lakmé like never before. Our backstage experts will be available at all times in the store to provide ‘pro-stylist’ advice to customers for their beauty purchases as well as overall looks. We want this store to be the hub where conversations on beauty and glamorous backstage looks from Lakmé fashion week come to the forefront, making them more accessible to all.”

So, if you want to discuss the latest Lakmé beauty statements or learn runway secrets from Lakmé Fashion Week backstage experts, the community table at the store is sure to become your favourite haunt. And for those looking to indulge in services like a quick nail art or a sculpting skincare ritual while shopping with your girls at the mall, the Lakmé Pro-Stylist Studio is your go-to destination!

*Press Release

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